There are few notable go-to software solutions that many small business owners use to help manage day to day operations. These include a POS system, bookkeeping software and inventory management system. A few additional tools like an email marketing platform and tax software are sometimes part of the mix as well. But all mostly focus on internal operations - what’s missing from the picture is a tool that addresses “external” intelligence or location intelligence. Specifically, a tool that helps businesses understand what’s happening in the surrounding area outside of their business.
Spatially Founder and CEO, Hillit Meidar-Alfi, will be the featured speaker at the Women in Innovation Series at Harvard College Women's Center focusing on Women in Data Science - Wednesday, February 15, 2017.
"I have been challenging the status quo for as long as I can remember. From being labeled a devil’s advocate in high school, to a contrarian in college, I refuse to go with the flow or accept things as they are. Delving into and exploring what others take for granted, I thrive when creating innovative, logical, and elegant solutions. I consider myself a visionary. Growing up in a family of entrepreneurs, it was only a matter of time before I started my own company."
A trained architect with 10+ yrs experience, I’ve worked on projects in several countries including Japan and France, and with the award-winning firm, Hillier, in Princeton NJ. My work has included the health care industry, housing, and urban design. As a teaching assistant at Penn, I led seminars on planning urban infrastructure systems. Yet, available methods unnecessarily restricted users’ ability to gain knowledge to make better decisions – too much of the answer is already baked into the question and there is little room for discovery. I envision a customizable planning solution, able to evaluate many infrastructure systems across geographic boundaries. At the same time take spatial relationships into account, ultimately giving users across different disciplines the information & knowledge they need to make better decisions for themselves, their company and their clients. That is why I created Spatially, a tech start-up in location based services.
As Founder and CEO, I oversee the company and ensure that it is acting in furtherance of my vision to be the leading geo-spatial analytics and solutions provider. I develop and implement overall growth strategies and those of the company’s models and products, conduct research, and establish client relationships.
We're excited to share our big news with you today - Spatially is live!
Spatially is a new tool for small businesses that provides insights, analyses and maps detailing key information about their Market Area:
√ Behavior Patterns
√ lots more!
Using Spatially is as simple as entering your business address or area and best of all - it's FREE!
Bricks and mortar have been in need of a marketplace disruption - the kind that turns what’s currently happening on its side and makes way for a growing, sustainable model able to pull some market share back from online retailers. It’s quite an undertaking, but with smart analytics, tech tools and big brand support, there’s potential. The recent surge in apps, platforms, programs and analytics supporting small businesses have set the stage for an interesting 2017.
Competing in the food industry can be daunting. But fret no more! We are evolving towards hip new ways we can promote our businesses.