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Vanhishikha Bhargava

Spatially's content marketer, Vanhishikha writes and tweets on all things local advertising. With a background in content marketing for startups, she enjoys researching strategies and tools designed to drive conversion. Always up for a brainstorming session on marketing and travel, you can find her on Twitter at @VanhishikhaB.

Recent Posts

Geofencing Demystified: How To Target Customers On The Go

By Vanhishikha Bhargava on February 22, 2018 at 11:05 AM

With a 61.5% increase in paid social media spend, consumers are being bombarded with promotional messages from every nook and corner. This has resulted in a click-through rate (CTR) of just 0.5% across all ad formats and placements. That’s where geofencing steps in. It is the concept of establishing a virtual fence around a pre-defined geographical area to promote your business.

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Is Local Advertising Right For My Business?

By Vanhishikha Bhargava on February 12, 2018 at 7:06 AM

Wondering if local advertising is right for your business? If you can answer 'yes' to any of the questions below, it just might be the marketing solution you've been looking for.

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AdWords, AdWords Express and AdWords Agencies - Oh My!

By Vanhishikha Bhargava on January 30, 2018 at 1:17 PM

As a small business owner, you know you need to be advertising on Google in order to get in front of high-intent local searches. With 85% of consumers using search to find local businesses and a staggering 78% of local-mobile searches resulting in offline purchases, search has become a critical element in the health of today’s small business.

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