Last year, thanks to Mayor Martin Walsh, the City of Boston released a fully detailed plan with initiatives the local government is going to implement to grow and help small businesses. This plan includes increasing support for women entrepreneurs, minority entrepreneurs, and those seeking to expand. Access to these resources is even easier through their website where they offer online support.
Bricks and mortar have been in need of a marketplace disruption - the kind that turns what’s currently happening on its side and makes way for a growing, sustainable model able to pull some market share back from online retailers. It’s quite an undertaking, but with smart analytics, tech tools and big brand support, there’s potential. The recent surge in apps, platforms, programs and analytics supporting small businesses have set the stage for an interesting 2017.